Ayngaran International and Eros Multimedia have officially announced that superstar Rajnikanth, ace director Shankar, and music wizard A. R. Rahman are teaming up once again for their new film 'Robot'.
'Robot' is all set to become grand and entertaining film ever made in Indian cinema. The movie will be simultaneously produced in Tamil, Hindi, Telugu and other languages. 'Robot' will have the state-of-the-art technology.
Eros International is an established global player
in the fast-growing Indian media and entertainment arena. It has built
a successful business model around the release of 30 new films every
year and has film library containing more than 1,300 titles, making it
one of the largest content owners in the business. Eros has the
possession of the distribution rights for films including 'Devdas', 'Om
Shanti Om', 'Munna Bhai MBBS', and 'Partner'.
Eros is now
producing and co-producing around 70 films in Hindi with leading
artists such as Shah Rukh Khan and Hrithik Roshan.
Ayngaran has been the pioneers in Tamil Film Distribution in theatrical and home video formats in the International Market. The History of Ayngaran business dates back to 1987 when it had the vision to acquire the International Rights across formats of many Tamil films that became blockbusters.
The Ayngaran library has over 1500 films including 'Sivaji', "Padayappa', 'Chandramukhi', 'Mudhalvan', 'Indian', 'Jeans', 'Boys', 'Pokkiri', 'Gilli', 'Sivakasi', 'Kaathalukku Mariyadhai', 'Alaipayuthey', 'Kandukondain Kandukondain', 'Kannathil Muthamittal' and 'Billa 2007' amongst others.
As far as 'Robot' is concerned, it is like a roller coaster ride for the movie, as Shankar has been contemplating with many names for his dream project. First it was said that Kamal Haasan would act in it. Then Vikram's name surfaced. Post 'Sivaji', we heard that Hrithik Roshan would be the dream hero. Then came the name of Aamir Khan. Finally Shankar made an official announcement that it would be Shahrukh Khan, who would don the role in his most intimate project.
However, it came as a setback to the director when Bollywood superstar Shahrukh Khan had pulled out from the project. Some leading Tamil magazines speculated that Ajith would be roped in. but finally superstar has agreed to act in the movie and that puts an end to all speculations about the project.
Since the project would cost hundred crore rupees, it goes without saying that it needs a star like Rajini, who has incredible market value, to redeem the money and ensure profit for the investors.
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