Cartoon Network's "Go Active Move It Movement"

It's time to catch it, trick it, kick it and go active now in your school! Cartoon Network presents children with a non-stop fun experience with their latest School Contact Program called Go Active Move It Movement', placing the fun and action element on center stage. 

The Go Active Move It Movement involves an action-packed day in schools loaded with games, contest, prizes and more! Over 5 lakh students from 550 schools across 10 cities in India are touted to participate in this toony action activity with power-plays and off-the chart fun. The Go Active Move It Movement focuses on activities revolving around developing physical skills, teamwork, building stamina and strength in true Cartoon Network style.

In Delhi, Cartoon Network will cover approximately 100 schools and engage over one lakh students between July to October 2013. To add to the excitement, Ben 10 made a surprise visit at Air Force Bal Bharati School, in Lodi Road today and entertained kids with a special performance. Children were thrilled to see their favourite super hero and were eager to Go Active with Ben 10!

Commenting on this initiative, Krishna Desai, Senior Director & Network Head - Kids, South Asia, Turner International India Pvt. Ltd. said, "The Cartoon Network School Contact Programme is a successful format that has created waves year after year in schools across the country. We always aim to bring the association of our shows and characters through various innovative and interactive initiatives that kids love to be associated with. The 'Go Active Move It Movement' is one among much such activation that engages children with a balanced approach towards entertainment and learning to live an active and healthy lifestyle. Our focus is to motivate and educate them through a series of sporting activities and bond with characters they are growing up with!"

Cartoon Network's Go Active Move It Movement will be conducted across Mumbai, Delhi, Bengaluru, Hyderabad, Ahmedabad, Lucknow, Kanpur, Ludhiana, Coimbatore and Amritsar from July to October 2013.